New York City-based cookie artist Grace Gaylord uses food coloring and edible glitter to decorate the cookies she makes. Nothing unusual about that, right? Some people apparently have a problem with a price tag she puts on them, however, thinking that $10 per cookie is too much. Check them out and decide if they’re right or wrong.
She’s known on social media like Instagram and TikTok as The Graceful Baker. Her videos show the process of decorating beautiful cookies and she doesn’t hesitate to share how much time and money she invests to make them.
One of the videos went viral with 3.3 million TikTok likes and many people commented on the price. Gaylord is very transparent about the cost of her work and the time it takes her to do it, so she feels that a price of $10 per custom cookie is justified.
@thegracefulbaker Reply to @petalcheek let’s break this down… #cookies #decorate #oddlysatisfying #icing #smallbusinesstiktok #learnontiktok
♬ Monkeys Spinning Monkeys – Kevin MacLeod
“The three biggest misconceptions surrounding this video: I sell my cookies (I do not; I am a content creator); the $10 price was for the emoji cookie in the viral video (it was not: it was for the mermaid tail cookie in the video it was responding to); and that I was quoting my actual salary (the answer was all a hypothetical scenario),” she tells Bored Panda in an interview.
